Get to know PRIMROSE’s bond as they mirror on their progress and teamwork in newest EP.
PRIMROSE, a rising rookie lady group, formally debuted on January 13, 2023, with the mini album ‘Crimson Moon.’ Consisting of 4 proficient members—Rainie, Nahyun, Ruby, and Hayun—the group shortly made a reputation for themselves with their distinctive mix of catchy melodies and impactful performances. Following their debut, PRIMROSE launched their second mini album ‘Laffy Taffy’ on August 18, 2023, persevering with to showcase their evolving sound and artistry.
With every new launch, PRIMROSE has gained extra recognition for his or her dynamic progress and robust reference to their followers. In June 2024, they launched their first single album ‘Revival,’ additional solidifying their place within the Okay-pop business. Now, with the discharge of their third mini album ‘Steal Coronary heart’ on November 14, 2024, PRIMROSE has captured the eye of much more followers worldwide. The music video for his or her title observe, additionally referred to as “Steal Coronary heart,” has already surpassed 3 million views in lower than three weeks, a testomony to their rising recognition and the compelling attract of their music.
On this unique interview, we be part of PRIMROSE to speak about their newest launch and the journey they’ve been on since their debut. Keep tuned as they share insights on their artistic course of, the inspiration behind ‘Steal Coronary heart,’ and their thrilling plans for the longer term!
Hellokpop: Good day PRIMROSE! To start out, may every of you introduce yourselves and share one thing about you or your function in PRIMROSE?
Ruby: Good day, I’m Ruby! I feel my smile is enticing.
Nahyun: Good day, I’m PRIMROSE’s Nahyun. I are likely to hearken to the lyrics extra importantly than the melody, so I attempt to ship the lyrics higher. I feel that’s one of many strengths and efforts I attempt to put in.
Rainie: I’m Rainie, the oldest, who has a really charming and full of life voice and may give good vitality to folks.
Hayun: I’m the youngest member of PRIMROSE. My place is vocal and rap!
HKP: Congratulations in your third mini-album, ‘Steal Coronary heart’! What are you most enthusiastic about with this comeback?
Hayun: Our album ‘Steal Coronary heart’ is impressed by the idea of a caper film. As you may see within the music video, it captures the vibe of a cinematic scene of a film. The title observe, “Steal Coronary heart,” is rooted within the old-school hip-hop style. Its refrain is simple to hearken to, making it easy for many individuals to sing alongside whereas having fun with the music!
RAINIE
HKP: What do you hope listeners take away from ‘Steal Coronary heart’? Are there any particular feelings or messages you wish to convey by way of the album?
Nahyun: We’re displaying the followers a assured and completely different aspect of PRIMROSE, delivering a message to steal your coronary heart in our personal particular method. Please take pleasure in!
HKP: The character introduction for the album is so cool. How did you put together in your roles, and might you inform us extra about your characters?
Ruby: I took on the function of the conductor, determining the trail in my thoughts and speaking all the small print.
Nahyun: I’m the intelligent character who discovers the way in which ahead and teaches it to others.
Rainie: My character is a thinker, always planning and training methods to direct the precise vibes.
Hayun: I’m the “Duplicate Queen,” an professional in crafting knockoffs. I create pretend ID playing cards to entry the public sale home, steal a non-freezing coronary heart, and rework it right into a pretend one.
HKP: Are you able to share some behind-the-scenes moments from the “Steal Coronary heart” music video shoot that followers would love to listen to about?
Ruby: There was a scene the place Rainie was sitting and ready for our workforce, and I ended up getting caught by her. We had been supposed to take a look at one another, however we couldn’t cease laughing, so we needed to look elsewhere as a substitute.
HKP: After engaged on ‘Steal Coronary heart,’ have you ever found something new about yourselves or one another as a gaggle?
Ruby: I found that pink hair fits me effectively and that I’m positively a ‘heat tone!’ I additionally realized that calm tones, like narration, actually complement me.
Nahyun: I discovered that I can take pleasure in performing much more when engaged on an thrilling music. Because of the vitality of the music, I get extra vitality from the efficiency.
Rainie: I didn’t count on it to prove this cool, and it gave me a bit of extra confidence in my performing.
Hayun: Filming the music video was my first time attempting performing, and I obtained so many compliments on the set. Since then, I’ve change into very , and if I get the possibility, I’d like to strive performing once more!
NAHYUN
HKP: Is there a selected lyric or verse from the album that holds particular that means for every of you?
Hayun: To begin with, within the title observe “Steal Coronary heart,” the lyrics “I’ve it all of your sort” seize the idea of assured and funky ladies.
In “Trick or Trigg,” the lyrics “Goal to you, set off” convey the daring message of pulling the set off with out hesitation.
In “Really feel It,” the lyrics “Extra freely, run freely” categorical PRIMROSE’s sense of free-spirited vitality effectively.
HKP: For brand spanking new listeners, which music would you suggest they hearken to first, and why?
Nahyun: I like to recommend listening to it within the order of the songs within the album. I feel it’s probably the most snug music to proceed the music in our and the label’s opinion!
HKP: Which a part of the comeback preparation did you discover probably the most gratifying or difficult?
Ruby: I actually favored the music, so I needed to do it much more. I favored myself altering whereas getting ready for the comeback. So I don’t assume there have been many difficulties.
Nahyun: It was bodily powerful, however the music and choreography had been so good that I keep in mind getting ready it fortunately. So I waited for the comeback with a smile.
Rainie: It was the toughest to memorize the choreography in per week and shoot the music video instantly. I used to be very pressured initially and didn’t know if I may pull it off effectively, however after I noticed the outcomes, it got here out so fairly that I felt very happy.
Hayun: I favored all of the songs on this album. I used to be so excited and joyful as a result of I couldn’t wait to point out PRISM what we had ready. The difficult half was getting ready for 3 levels on the identical time, which generally induced my mind to freeze (haha). However I’m actually happy with how effectively I managed to do it.
RUBY
HKP: Since that is your third mini album, how do you’re feeling PRIMROSE has advanced since ‘Crimson Moon?’ What’s completely different about ‘Steal Coronary heart’ in comparison with your previous releases?
Rainie: Since every of the 4 members of PRIMROSE has completely different charms, I wish to present our completely different sides relying on the idea. Each time we make a comeback, I wish to give everybody the sensation that they will absolutely embrace the idea.
HKP: Every member brings one thing particular to the group. Might you every share one power you convey to PRIMROSE?
Ruby: I feel I’m most engaging after I smile. That’s my power!
Nahyun: I attempt to keep calm, and I imagine that’s my power.
Rainie: I feel my recent voice and funky appeal are my sturdy factors.
Hayun: I imagine my power lies in my facial expressions and vocals!
HKP: What do you assume is PRIMROSE’s distinctive appeal as a gaggle?
Hayun: In PRIMROSE, every of us has a singular appeal! The extra you get to know every member, the extra new qualities you’ll uncover. We’re all assured in our abilities, so please stay up for our upcoming songs and performances!
HKP: Seeking to the longer term, are there another genres or ideas you’d prefer to discover? The place do you see PRIMROSE heading subsequent?
Nahyun: I wish to present the general public that we’re a gaggle able to pulling off much more numerous ideas sooner or later! Our vacation spot is wherever time takes us. We are going to preserve shifting ahead with out setting a end line!
HKP: Lastly, please share a message to your followers studying this.
PRIMROSE: Please take pleasure in our performances. We’ll change into stronger and higher for the followers. Thanks!
HAYUN
Take heed to their discography on Spotify or Apple Music.
Join with the members of PRIMROSE on Instagram, X, X (members), TikTok, Fb, YouTube, or Fancafe.
*Particular due to the members of PRIMROSE and AO Leisure for this unique interview.
Picture and Video Credit: AO Leisure