Naevis, the SM Leisure creation as part of aespa‘s Kwangya lore, is about to make its debut on September 10 with the only “Performed“.
It’s one thing of a very long time coming, because it was alleged to debut at SXSW 2023, and solely technically appeared as a that includes artist on aespa’s “Welcome To MY World” early final 12 months.
However that’s not likely what I wished to speak about, because the information to me is that Naevis can be largely generative AI and can look to be unfold all over the place, with the significantly worrying half concerning the attraction to tech and Okay-pop firms being that these AI creations carry low human danger as a result of they’re utterly below the management of the corporate (and the article additionally mentions management over their visuals and ‘physique kind’).
In an article concerning the attraction of digital people (low human danger), just a little extra about Naevis was shared. Naevis will use AI voice know-how for its voice and generative AI to create content material. Along with music, Naevis IP will broaden into video games, model collars and extra https://t.co/hROatOArCD
— TMIKpop (@tmikpop) August 25, 2024
Oh man, who might’ve seen firms would need that?
Actually although, if Kakao takes over in Okay-pop I fear they’d go all in on metaverse/crypto shit. I additionally really feel like they’re like one AI group success away from eliminating human idols altogether.
— Asian Junkie (@asianjunkiecom) March 11, 2023
If it was simply SME, perhaps it wouldn’t be so regarding, however the article factors out that firms like HYBE, Netmarble, KRAFTON, Smilegate have additionally been investing in AI*, so if this isn’t one thing you need, it’s in all probability value taking a stand now.
*In all probability not a coincidence that the final three there are gaming builders/publishers, whereas Kakao clearly has their very own gaming division and HYBE desperately appears to need in.
The pathetic factor is these firms so clearly desperately need the market that PLAVE have (and even like APOKI), and so they have so many sources to try to duplicate that by hiring artists, however that’s not their finish sport as they’d desire chopping the humanity out of it solely.
Studying this whereas enthusiastic about how Okay-pop firms love AI and need to turn into quasi-tech firms, lol. https://t.co/BVtXRt51kW
— Asian Junkie (@asianjunkiecom) August 6, 2024